From landfill to lapdog.

We started out running a vintage clothing shop, surrounded by racks of retro gems and the occasional “what were they thinking?” fashion relic. But something didn’t sit right. Too many perfectly good clothes were getting tossed aside, headed for landfill just because they’d had their moment.

Enter: Dexter.
Our wiry little Border Terrier with big opinions and even bigger style. One rainy afternoon (okay, several cups of tea and a sewing machine later), Dexter strutted out in a reworked vintage sweatshirt—and just like that, the idea stuck.

Now, we turn old-school streetwear and forgotten threads into one-of-a-kind dog clothes with personality. Each piece is handmade, sustainable, and totally unique—just like the dogs who wear them.

Dexter’s still the face of the brand (and frankly, the boss), and we’re proud to give clothes a second life on four little legs.